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Traction – GTM Plays for Enterprise Products

Traction – GTM Plays for Enterprise Products

Invent for Growth – Manage your Inputs, not your Outputs

The Getting Started Experience

by anu on September 20, 2020September 20, 2020 in Shaping Products

The getting started experience is the make or break stage of customer adoption. Tune into how customers first use the product.

Stages of Companies

by anu on September 19, 2020October 17, 2020 in Frameworks

Apply the right playbooks and skills at each stage of the company or business. Here’s how I define these stages and what I’ve commonly seen in each stage.

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By @AnuSharma @MadronaVentures

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